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Specky & Ginge
We Fix Sh*t Socials
Book the session
The UK's only audience psychology agency

Why aren't
they buying?
Let's find out.

A focused, 60-minute detective session. We go through your socials and buying pages with fresh, honest eyes, find the gap between your posting and your sales — and tell you exactly what to fix first. Plain English, no fluff.

Female Entrepreneur of the Year · FINALIST Led by Emma Watson — audience psychologist, 28 years.
Why Aren't They Buying?
A 60-minute detective session
£295
Book your detective session — £295 Call 0330 165 6551 One hour. Clear answers. No fluff.

Made for founders in Cumbria, Hertfordshire, Bedfordshire, Buckinghamshire, South Yorkshire & Lincolnshire.

Why founders trust Emma with the detective work

🔍
28 years reading audiences
She's worked out why people buy — and why they don't — across everything from General Election campaigns to niche start-ups.
🧠
An actual audience psychologist
Not another social media manager. She starts with buying behaviour, then builds your socials on it.
🏆
Female Entrepreneur of the Year — FINALIST
Recognised for the work you're about to experience in the session.

Sound familiar?

You're not doing anything "wrong". You're just missing the gap — and that's exactly what we find.

You post consistently. The likes and views trickle in. But the enquiries… crickets.

You've tried hashtags, reels, trends and "posting more". Still nothing turns into actual sales.

It's not that you're lazy. You're busy running the business — socials are one of twenty plates, and the one that never seems to pay back.

One focused hour. Three clear answers.

This isn't a 47-page report you'll never read. It's a straight answer to a straight question.

01

The gap

Where your buyer drops off between "sees your post" and "buys from you" — and why.

02

The message

Whether what you're saying is actually what your buyer needs to hear — right now.

03

The next step

What to fix first, in plain English. Changes you can make today — or hand to us.

How it works

Sixty minutes, start to finish.

1

Book

Grab a slot on our calendar in under a minute.

2

We detective

We go through your socials and buying pages before and during the call.

3

You leave with the answer

Why they're not buying — and a "fix first" list you can act on (or hand to us).

Made for your patch

We're working with founders across six counties right now. If you're in one of these, this session is for you.

Cumbria
Carlisle · Kendal · Penrith · Barrow
Hertfordshire
St Albans · Watford · Hemel Hempstead · Stevenage
Bedfordshire
Bedford · Luton · Dunstable
Buckinghamshire
Milton Keynes · High Wycombe · Aylesbury
South Yorkshire
Sheffield · Rotherham · Barnsley · Doncaster
Lincolnshire
Lincoln · Spalding · Boston · Grantham · Grimsby · Scunthorpe

Who it's for

If you can nod along to these, the detective session will pay for itself.

You run the business

Founder-led, SME or startup — and socials feel like a chore with no payoff.

You've been consistent

You're showing up… but it's not turning into conversations, leads or sales.

You want the answer

Not another course or generic "post more". You want to know the real reason it's not working.

Want it handled for you instead?

If you'd rather skip the detective work and hand the whole thing over, we do done-for-you socials too — strategy, content and consistency. After your session we'll tell you honestly whether that's the better path. See how done-for-you works →

Good questions

The things people ask before they book.

What exactly do I get for £295?

Sixty focused minutes plus a clear diagnosis: where your buyers drop off, what your message is missing, and your first fixes. You leave knowing what to do, not just what's wrong.

Is this just a sales pitch?

No. The session is the work. If you want us to handle the fixing afterwards, we'll tell you — and if you'd rather do it yourself, you still leave with the answers.

Who is it for?

Founders and SMEs who are already posting but aren't getting enquiries or sales from it. If your socials feel like a chore with no payoff, this is for you.

Do I need to be in one of the six counties?

Our current focus is Cumbria, Hertfordshire, Bedfordshire, Buckinghamshire, South Yorkshire and Lincolnshire — but if you're a founder elsewhere, drop us a line and we'll be honest about whether we can help.

What do I need to prepare?

Access to your social accounts and a link to your website or buying pages. We'll send a quick checklist before the session.

How do I book?

Through our calendar, or call 0330 165 6551.

Ready to find out why they're not buying?

Book the session. In 60 minutes you'll know the gap — and what to do about it.

Book your detective session — £295 Call 0330 165 6551 One hour. Clear answers. No fluff.